Northern Horizon — Independent real asset management since 2001
Working closely with the Northern Horizon team, we embarked on a comprehensive rebranding project, delivering a synergistic combination of logo and website design.
Our collaboration has resulted in a successful digital transformation, solidifying Northern Horizon position as a leading real estate investment management company.
Northern Horizon is an investment fund which delivers long-term value to investors, stakeholders, communities, and society through healthcare and other specialized real estate investment strategies. With a proven track record and a wealth of industry experience, the company's mission is to create lasting value for its clients.
Northern Horizon approached us with the challenge of revamping their outdated brand image and online presence to better align with their position as a forward-thinking industry leader.
The existing logo and website were dated, lacking the sophistication and clarity that their clients and partners have come to expect. The challenge was not only to refresh the visual aspects but also to create an intuitive, user-friendly platform that would cater to the diverse needs of their target audience.
Our team began by conducting extensive research into Northern Horizon's market and target audience, using these insights to inform the logo redesign and website development. The new logo is bold, modern, and versatile, effectively communicating the company's growth-oriented approach.
The use of clear typography, a refined colour palette, and engaging visuals ensured a harmonious balance between aesthetics and functionality. Our developers translated the website design into a fully responsive and user-friendly website, complete with seamless navigation and optimized performance.